Moncler History

MONCLER is a famous name, which no one loved the mountains and easy to wear familiar. Moncler products are very popular around the world, especially MONCLER down jacket. The name comes from Monestier DE Clemons, the place near the Grenobie where, in 1952 and Andre Vincent Rene Ramillion founded what would become one of the most well-known abbreviation.

Ramillion is the best known manufacturers in the mountain town of articles, but he is also a versatile talent mind that dozens of patents.
As early as 1933, the name he has already begun, a company that specializes in metal mechanism for sports: ski pole, binding, and tent frames. He also provides a ski binding to the French army, and he met through this event, he experienced a person is proved to be life changing. As during World War II, "justify" his company did not seize, and the French Alps with the contact forces, he met, MONCLER in the history of a decisive player Lionel Terray.

In its initial years, the company led by Andre Vincent, Grenoble merchants Ramillion friends in the sporting goods processing, successfully sold a solid, sturdy objects: tent, sleeping bag, lined cagoules a unique pattern, a good sewing machine, slippers, plants from the previous recovery.

Tent, especially to meet the market's favor and become very famous, they just "Ramy", a rapidly growing phenomenon in the symbol - the vacation. Holidays throughout Europe in the 1930s became popular, but exploded in the postwar period, their new-found freedom of movement. They transformed into a ritual, become increasingly popular, as motorcycles, Lambretta scooters (sometimes wasps), and a small cylinder car, cheap, easy to manage. Also thanked the perfect tent, telescopic pole and the outer reinforcement cover.

The company began producing MONCLER down jacket, sleeping bag liner to use initially designed to enable workers and those expeditions in the Alps. By 1968, their products and lining technology advances and 1968, MONCLER Winter Olympic Games has chosen the French team is the official manufacturers and suppliers. France in 1972 and future Winter Olympic ski team favorite products, but requires a more compact product, giving them more flexibility, practice, and thus more lightweight MONCLER down jacket was created, still available today. .

Throughout the beginning of 1980 MONCLER MONCLER down jacket to wear away from the slopes of people in urban areas, which helps to increase brand awareness, visibility and profits have been the following fashion. The next big change in 2003, it is by the Italian entrepreneur and fashion lovers  purchase label. Riffini placed a greater emphasis on the product's shape to make MONCLER one of the leading fashion labels, and in 2006, they launched their first fashion line has proved to be a huge success women.

MONCLER today can claim to be the most sought after, become the official line up with retailers, wholesalers, especially MONCLER down jacket is one of the fashion label.